Will create a public relations plan that will include:
- Announcing of speaking engagements
- Acquiring speaking engagements
- Locating free radio, television, and newspaper spots
- Getting articles published
- Creating e-mail newsletters for clients
- Thinking of other creative ways to bring in business without paid advertising
- Developing a press kit
- PowerPoint presentation development
- Corporate identity development (Branding)
- Assistance with PR campaign for book (due out in early summer '09)
Job requirements: Preferably a Public Relations student or MBA student in marketing
Salary information: Work towards course credit with possible bonus based on amount of business that is brought in